Premier fan engagement platform Fans United has partnered with leading global online betting and gaming brand, Betway.
In today’s fast-paced digital landscape, fostering meaningful connections with users is a priority for sports betting platforms and Betway recognises the importance of providing an engaging experience for its customers, and this collaboration with Fans United underscores that commitment in a deal that will enhance user engagement and interaction on its products.
Fans United’s robust platform offers a suite of interactive features, including prediction games, discussions, player ratings and trivia games, designed to captivate and entertain users while strengthening their connection to the brand. These engaging features will be seamlessly integrated into Betway’s blogs and scores app, providing users with an immersive experience.
Stilian Shishkov, CEO of Fans United, said: “We are excited to join forces with Betway and contribute to their mission of delivering an exceptional user experience. Our platform has a proven track record of driving user engagement and loyalty, and we look forward to helping Betway elevate its offering to users.”
Anthony Werkman, CEO of Betway Group, said: “We’re very excited for this partnership with Fans United, which further demonstrates our desire and commitment to offer our customers the best possible experience across our platforms. This collaboration will introduce prediction games, trivia games and will also offer our customers more data and insights, which will no doubt enhance the enjoyment of playing with Betway.”